Why is Lynk Cloud Samsung not enough for your smart TV hotel?
31 May 2022In the meantime, it is good to clarify what Lynk Cloud is for those who do not know. Lynk Cloud, evolution of Lynk Reach (Remote Enhanced Active Control of Hospitality), is a Samsung content management solution that supports accommodation facilities to manage hotel TV content. Lynk Cloudprovides a customized environment by simultaneously optimizing operational efficiency and transforming displays into content hubs all included. Lynk Cloud offers more agile information distribution channels, convenient communication options and effective room management.
- The System Integrator streamlines content creation and implementation through a management system from a single source
- Monitor the performance and channel lists of all TVs remotely.
- It offers a more personalized and differentiated room experience for hotel guests
In fact, many operators have serious difficulties in managing their own Lynk Cloud licenses and this is due to the fact that they often realize that they use Lynk Cloud only to promote the maintainer in the channel list while looking for a system of communication of the rooms. For these reasons the differences with our digital concierge Hech Romeo are remarkable.
With Lynk Cloud you only purchase the software license. Therefore it is not possible for a maintainer or hotel manager to easily create and manage information pages in monitors and TVs as well as create an optimized and adaptable graphic layout at the same time as the web and mobile.
An important feature that you can’t get with Lynk Cloud Samsung is a management interface Chromecast for using consumer apps (such as Netflix, Dazn, Disneyplus). With Hech Romeo a user who wants to see Netflix by logging in with his personal account can do it safely through his smartphone. In the absence of this the user could not do so. Moreover, if the hotelier also purchased the Chromecasts independently, he would not be able to connect them to the individual rooms, risking creating confusion for the guest who would find at the same time available all the Chromecasts of the hotel not knowing which to hook up.
Another very important difference between Lynk Cloud and Hech Romeo is the fact that the latter manages all QR code, in fact it has a web app comfortably accessible also from mobile and guest devices. In this way, guests can always connect to the hotel’s services and information, even before their stay and book the hotel’s ancillary services directly from their smartphone. Hech Romeo is the only solution with Webapp integrated with 4 widgets that work simultaneously for the hotel:
- TV
- QRCode and Mobile
- Web
- Totem and Digital signage
Lynk Cloud features do not allow partnership management with other service providers. The convenience offered by our Hech Romeo software allows you to combine your services with partners. So, for example, a hotel could allow you to book places on the beach at a lido partner directly from the web app. This allows you to “enlarge” your offer of services through close partners (restaurants, tour operators, swimming pools and SPA, beach managers).
Ultimately, Lynk Cloud does not allow the purchase of products and neither does the booking of services. Hech Romeo allows you to add services/products to your cart and finalize your purchase or in reception or with credit card so as to streamline the payment process. For users who are now used to book almost everything online is a remarkable advantage.
For all these reasons, Lynk Cloud is a great tool exclusively reserved for System Integrators as it does not represent an advanced digital concierge system but simply a showcase software with very little functionality and difficult implementation for hotelier and maintainer.